I read it not long after that--the title caught my attention-- but it didn't leave much of an impression on me, other than the guy had done his research and that he had an obvious love for the detective films of the 1940's and '50's. It tells the story of a man so obsessed with Humphrey Bogart, he has plastic surgery done on his face and changes his name to Sam Marlow, all the better to become what he's always dreamed of being—a private detective.
Fenady had an eye to making a movie of the book, wrote a screenplay, got financing from Melvin Simon—Fenady wrote it to be low-budget—and started the process of getting the movie on the screen.
But, who would play Sam Marlow, the man with Bogart's face? Supposedly, an actor had been cast* when in walked a little known thesp' named Robert Sacchi. Saachi had his own one-man Bogart-tribute touring show which he took around the country and from most angles, he was a dead ringer for Bogart (who'd passed away in 1958), and did an impeccable mimicry of him, if slightly limited in range. Put him in a trench-coat and a fedora and he fit the bill like a slightly rumpled suit.
George Raft (in his last role) confronts Sam Marlow
But for an entire feature film? Maybe that's going a bridge too far. The plot follows the outline of The Maltese Falcon: after unveiling his new plastically-surgeoned face (in a sequence that resembles a similar sequence in Dark Passage), a valuable "whatsit" is coveted by a variety of outlandish characters and newly-chiseled Sam Marlow (Sacchi), with a newly installed ditsy secretary he calls "Duchess" (Misty Rowe), is employed by almost all of them for the prized "McGuffin." That they all vaguely resemble characters from Dashiell Hammett's original only proves that the falcon doesn't fall far from the tree.
But, it's The Maltese Falcon-light.
Light, but not so nimble. His first case is with his sizable landlady whose husband is missing. Then he gets a call from Elsa Borscht (Olivia Hussey), who tells him that her father, Horst, a former prop-man for the pictures, has been getting threatening phone-calls. She tells him this right before they get attacked by two masked gun-men at the Hollywood Bowl. It's enough action to almost make you forget that a character's name is Horst Borscht. It's going to be that kind of picture.
It seems everybody is looking for "The Eyes of Alexander" two perfect blue sapphires once a part of a statue of Alexander the Great. Among the many coveters is Commodore Anastas (Victor Buono)—whose daughter Gena (Michelle Phillips) Marlow thinks looks just like Gene Tierney in Laura (he even has "the portrait" hanging in his office)—the fey-caricatured Mr. Zebra (Herbert Lom), the slimy club-owner Hakim (Franco Nero), and the former Nazi general (with a wooden arm) Wolf Zinderneuf (Jay Robinson, considerably toned down from his performance as Caligula in The Robe). All have eyes on the Eyes and are ready to resort to any sort of skullduggery to get them. And Marlow is forced to dodge bullets and search for the sapphires in some of the seedier, less photogenic sides of Los Angeles.
It starts to get formulaic very quickly: everybody who meets Marlow has to ask: "Has anyone ever told you you look like..." before he cuts them off with a pivot, Marlow's dialogue is always a little too clever by half and sometimes downright irritating at any quarter. Then, there's an omnipresent narration where he waxes philosophic and usually has to include an old movie reference ("Hollywood Boulevard isn't what it used to be, but then it never was" huh?).
After awhile, it gets to be a drag, the kind of movie Bogie would say "only phonies like it."
Things get really ugly when things get deadly serious and the most sympathetic (although sadly also the most dull) character gets killed. And the movie begins to drag and Sacchi's impression starts going stale. The real Bogie would risk looking ugly or tortured or something at this stage of the mystery, but Sacchi doesn't dare lest the Bogie-illusion suffers for it. And one realizes then that the performance is relentlessly one-note and the whole enterprise starts to slide downhill.
The movie is of its time and you can't change that—the direction and cinematography looks like that of every run-of-the-mill detective television series of the 1970's—But one would think this thing might have played better during the "Bogie renaissance" when he started being a cult-figure on college campuses during the 1960's.
The Man with Bogart's Face just goes to show that unique can't be imitated and that Bogart was and remains inimitable.
* I'm guessing Jerry Lacy, the most obvious choice. Lacy did commercials as a Bogart look-alike and starred as the phantom-Bogart in Woody Allen's "Play it Again, Sam" both on-stage and film. If he was considered, the loss shouldn't have been too upsetting, as The Man with Bogart's Face died a quick death at the box-office. Sacchi died in 2021, outliving Bogart by over 30 years. Lacy is still quite alive at the age of 89.
